Essentially, MacHeist is a yearly Mac-themed software event. It starts out with some puzzles, or missions and ends with release of a bundle of shareware for the Mac, for a cost of around $40. A percentage of the bundle sales goes toward charity and some bundled apps are only unlocked after a certain sales target is reached.
The missions are time-sensitive challenges. Each mission, or nanomission, has a briefing with clues on how to proceed. To follow the clues, you may have to decode a cryptogram, solve a puzzle or riddle, or even overlay images to find a hidden image.
Fortunately, forums provide a way for people to interact as they progress through the missions and allow users to help each other when they get stuck. The missions for 2009 were very well produced. I enjoyed them much better than previous years.
At the end of each (nano)Mission, users receive loot, i.e. one or more free apps.
After the missions are over, a bundle is released. The bundle usually contains a couple of decent applications and several okay apps, but all-in-all it's a reasonable deal.
Jim Highsmith: Reducing Cycle Time
3 hours ago


